💯 Why Do One Better
Known for their versatility, durability and timeless style, denim jeans are something you know everyone has a pair of in their closet. At any given time, half the world’s population is rocking jeans, making it the most popular casual item.
We have a deep dive on the true cost of denim jeans linked below, where we share some of the big issues with denim jeans today and the exciting innovative future brands are working on.
Some big things to call out:
- Traditionally, it takes about 1½lb. of cotton to make one pair of jeans. This means the entire process takes around 7000 liters, or 1800 gallons, of water, 1.5 kW of electricity and 5 oz. of chemicals.
- Workers are paid poorly, as low as ⅕ th of their living wage while being forced to work 14-16 hour days, 7 days a week in poor lighting at temperatures as high as 100 degrees.
- Improvements made include water-free indigo dyes, removing stones out of stonewashing, and replacing bleach with technological advances.
We highly encourage you read our newsletter edition for more in-depth information.
The True Cost of Denim
When's the last time you thought about where your household goods, clothes, skincare, and food came from? Who makes them? What impact are they having on your body, family, and environment? It's easy to become so far removed from the products we use everyday.
Check out some of these brands for a more sustainable, ethical and affordable option. We know that some prices are higher than average (ranges from $20-$400), so we are always on the hunt for more affordable alternatives.
Don't see a brand you believe we should recommend, let us know here!
Note: We are not sponsored for any of these links today.